Published: 12 February 2026
Healthdirect Australia welcomes Ms Jo Willoughby to its Board from 1 February 2026.
Ms Willoughby has been appointed following a merit-based recruitment process endorsed by Healthdirect’s shareholders; the Commonwealth, State and Territory Governments.
Ms Willoughby brings extensive experience in governance, executive management, marketing and business transformation. She is a highly commercial company director, board chair and C-suite executive with over 20 years of leadership across finance, infrastructure services, logistics and industrials, technology, and retail sectors.
Ms Willoughby’s core competencies include strategy formulation, financial and operational management, direct and digital marketing, customer-led innovation, and change leadership. She is known for steering sustainable growth, effectively managing risk, and enhancing corporate reputation through ESG practices. Her boardroom experience covers CEO and board succession, pre-IPO, capital raising, M&A, transformation, trade sales and ownership transitions.

Jo Willoughby
Chair of the Healthdirect Australia Board, Professor Christine Kilpatrick AO, says, “I welcome Ms Willoughby to Healthdirect. She joins Healthdirect at an exciting time as we lean into many challenges including an aging population, AI health revolution, evolving workforce expectations, to ensure our business remains strong yet flexible so we can continue servicing the health needs of governments and individuals,” says Ms Kilpatrick.
With 62 million interactions with Australians in FY25, Healthdirect Australia plays a major role in helping consumers care for themselves and their families, find a service that meets their needs and receive telehealth services when other options aren’t accessible or available. Services include the digital Symptom Checker and Service Finder, 24/7 nurse helpline (Nurse-On-Call, Healthdirect and 1800MEDICARE), the virtual GP pathway, the My Aged Care contact centre and Medicare Mental Health.
Read more about the Healthdirect Australia Board.